Comments on: Is Small Business Saying No Thanks to Social Media?

By: Brad Harmon

Brad Harmon — Fri, 11 Feb 2011 06:18:10 +0000

Hey, Dana. One thing’s for sure, the sales methods many are trying are not successful because it’s like someone breaking into a party and screaming at them on a loud speaker. I agree with you that social media is a great tool to use in branding strategies.

By: Dana

Dana — Thu, 10 Feb 2011 07:34:28 +0000

I think this situation is happened because people tend to be social when access the social media — not to buy something. Therefore, social media should be used as brand image instead to sell.
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By: Brad Harmon

Brad Harmon — Sun, 15 Nov 2009 00:11:29 +0000

When I look at the online landscape, I think it is big business has the most to lose from not using social media and small business has the most to gain. Having said that, I do agree that it's a mistake for small business to sit on the sidelines waiting for big business to figure the social media phenomenon out first.

It may be a bigger mistake for them to jump on the social media bandwagon without first developing a social media strategy that they can actually afford to implement. I just wrote a post on this 5 Ways to Tell if Your Small Business is a Social Media Lemming.

By: Extreme John

Extreme John — Sat, 14 Nov 2009 19:05:36 +0000

As a multiple business owner I can safely say through experience that not being involved in Social Media is a mistake for any business, not just Small Business. However Small Business owners have more to lose if they don't adjust with the times, there is less room for error now than there was before.

By: Brad Harmon

Brad Harmon — Tue, 10 Nov 2009 12:12:40 +0000

Wow, that is a real time commitment! I am not sure many small business owners would be able to spend that much time maintaining a social media strategy.

My hope is that as this series progresses I will be able to share a strategy that takes significantly less time to maintain; otherwise, most small business owners will not be able to utilize it.